With the development of digital technology and electronic media, books and reading are increasingly falling into the background. We should cherish the book and reading, encourage students to strike a balance with regard to today’s way of life. That is why the theme of this diploma thesis is “Encouraging students to read in the digital age”. The aim of this paper is to investigate whether students read, how often they read, who encourages them to read, what they gain by reading, whether they have a city library card and how often they visit it. Furthermore, the aim was to investigate whether digital technology interferes with children, how much time they spend using it and for what purposes, whether they have modern technology at all, and also whether they read e-books and which e-readers they use for that. The thesis also wanted to investigate how teachers today encourage students to read, whether they recommend students books that are not on the reading list and how much their students read such books, whether today's students read more or less than previous generations, whether today's students need more incentives than the previous ones and whether teachers use modern technology, tools and applications in teaching, what kind and how often. In research was used survey questionnaire which was used in printed form (for students) and in digital form (for teachers), and the survey was conducted on a sample of 100 third and fourth grade students of Ivan Mažuranić Elementary School and Josip Kozarac Elementary School in Vinkovci and a sample of 61 teachers from the county area of Vukovarsko-srijemska, Osiječko-baranjska, Brodsko-posavska, Virovitičko-podravska, Šibensko-kninska, Zagrebačka and the City of Zagreb.