This study explores the key role of parents in encouraging reading habits in children. Reading is a complex cognitive activity that involves various processes and skills. The study emphasises the importance of early introduction of children to the world of books through rhymes and picture books presented by parents or other adults. The aim of the study is to investigate whether parental support has a positive impact on the development of children's reading habits and to propose recommendations for improving that support. The theoretical foundations cover the entire development of reading, emphasising the importance of motivation. Reading motivation is divided into intrinsic, extrinsic, and social, with intrinsic motivation being crucial for a long- term love of reading. The study also considers three types of factors: family, school, and personal. Family factors, such as parents' reading habits and the availability of books, have a significant impact on a child's motivation to read. School factors include a positive atmosphere, peers, teachers, methodological approaches, and methods of teaching and motivating students. Personal factors arise from intrinsic motivation that comes from within and directs behaviour towards achieving external goals. The research was conducted with the aim of confirming the hypothesis that parental support has a positive impact on the development of children's reading habits. The results show that children whose parents actively participate in encouraging reading show high motivation for reading. Most children with moderate motivation come from families where parents moderately participate in encouraging reading. These findings indicate the importance of parental involvement in the development of reading habits and motivation. The study confirms a strong correlation between parental support and children's motivation to read. It is recommended that parents actively participate in reading activities, create a stimulating environment, and regularly communicate with children about the material they have read. These steps are key to fostering a child's love of reading and developing their reading abilities, thereby also enhancing their language skills and broadening their opportunities.