The aim of this paper is to provide an overview of recent and relevant literature on picture books as well as on translation, and to analyze the official translation of picture books into Croatian. A picture book is each child's first book and, as such, it is important for the development of reading skills, the child's self-confidence, and vocabulary, but it also has many other functions. The first chapter of this paper is dedicated to picture books and their functions. The majority of picture books on the Croatian market are not originally written in Croatian, therefore we must rely on the quality of the translations they have undergone. In order to be able to assess the quality of the translation, we must understand the translation strategies that are explained and exemplified in the second chapter. English is the most commonly used foreign language among Croatians, therefore there are the most translators available for English, making picture books translated from English the most accessible in Croatia. The translations of ten randomly selected picture books originally written in English and translated into Croatian were analyzed with regard to translation strategies. Most picture books are written in verse, therefore six out of ten analyzed picture books were also poetry. Rhymed verse proved to be the most challenging for translators and most prone to adaptations, which can violate not only the quality of the translation but also the message behind the original text.